VIDA BARS

Director, DoP, Editor

Produced commercials and brand building videos for the Vida Bars brand. The goal of this project is to create a deep sense of relatability and authenticity among the target market of curly haired ladies, and present a solution for their hair maintenance and emotional needs.

Client: Vida Bars
Marketing Agency: Content Journey
B-cam: Eric Granado

Equipment used: Z-cam F6 (x2), Z-cam E2, Xeen/Laowa lenses, tripods and sliders, Hollyland wireless, Aputure and Nanlite lighting, Tascam audio

Landing Page Video

Ana’s Story

Shampoo and Conditioner Bar Tutorial

Behind the scenes on location for Vida Bars commercial shoot

Color grading preview